ABOUT
Hello everyone,
My name is Xuan Phu, and I am currently a freelancer specializing in marketing and media. I love the freedom that comes with my work, and I am always looking for opportunities to learn and grow within the creative marketing field.
In the next 5-10 years, I aim to build my own business in the marketing industry. I am on a personal development journey, gaining experience and contributing to exciting projects.
In marketing and media, the key to success is creativity, strategic thinking, and understanding people. I want to connect with others who share the same interests and passions so we can learn and grow together.
I look forward to connecting with you all to make progress together and create significant value in the future!
Best regards,
Nguyen Xuan Phu
CORE VALUES
Gratitude
One must have gratitude. Gratitude is the source of strength; it is the Vietnamese tradition of "when drinking water, remember its source."
Trust
Believe in yourself and your colleagues. Trust in the path you have chosen, in the company, and in the product. Belief must always be built and nurtured through daily actions.
Responsibility
Be responsible to yourself and those around you. Take responsibility for your words and for the trust others place in you. Work responsibly.
EDUCATION
Danang Vocational Training College
August 2021 - September 2024
Diploma in Computer Assembly and Repair - Faculty of Information Technology
EXPERIENCE
Area N2 - Division N - District 97 Toastmasters
- Led brand management initiatives for Area N2 within Division N, focusing on maintaining and enhancing brand consistency across all Toastmasters events and communications.
- Coordinated with the division’s leadership team to implement branding guidelines, ensuring alignment with the global Toastmasters brand identity.
- Managed the creation and distribution of promotional materials, including digital content and printed collateral, to increase visibility and engagement in the local community.
- Developed and executed strategic branding campaigns that contributed to increased membership and participation in District 97 Toastmasters activities.
DRAPER STARTUP HOUSE VIETNAM
- Captured high-quality photographs for Draper Startup House events, promoting startup culture in Da Nang.
- Coordinated with event organizers to ensure key moments were documented, contributing to successful media coverage.
BBE ACE CHAPTER
- Managed online and offline communication channels, enhancing internal and external engagement.
BBE CAMPING 2024
- Led a team of one in developing and executing a comprehensive communication strategy for BBE CAMPING 2024, aimed at increasing event visibility and participation.
- Coordinated all promotional activities, including social media campaigns, email marketing, and offline marketing efforts, resulting in a 90% increase in event registrations.
- Managed cross-functional collaboration between the design, media, and logistics teams to ensure consistent branding and messaging across all platforms.
- Oversaw content creation, including graphics, videos, and written communication, to effectively engage the target audience and enhance the event's outreach.
- Successfully drove community engagement through interactive posts and event teasers, building excitement and boosting attendance for the event.
VCS WORLDS 2023
- Provided photography support during the VCS Worlds 2023 season, ensuring consistent media coverage across all platforms.
- Worked closely with the media team to capture dynamic, engaging visuals for promotional use.
PASSERELLES NUMÉRIQUES VIETNAM
- Provided comprehensive media support, including content creation and media management, contributing to the organization’s communication goals.
- Assisted in the production of visual and digital content, such as videos and graphics, to enhance the organization's presence across online platforms.
- Collaborated with cross-functional teams to execute strategic promotional campaigns, significantly improving the visibility and reach of key initiatives.
- Gained practical experience in media operations, including coordinating events and ensuring consistent messaging across all media channels.
SAOTeen
- Co-founded SAOTeen and played a key role in developing the saoteen.vn website, establishing an online presence for youth-oriented content.
- Led the growth of SAOTeen's TikTok channel, reaching 2 million followers by April 2022 through creative content and targeted audience engagement strategies.
- Worked closely with the content creation team to produce viral videos, improving brand visibility and engagement across digital platforms.
- Supported business development initiatives to expand SAOTeen's online influence and partnerships with relevant brands.
BFG Relax & BFG Media
- Managed BFG Relax, focusing on enhancing customer experiences and ensuring smooth day-to-day operations, including team coordination and service quality improvements.
- Led the development of new service offerings and promotional strategies for BFG Relax, resulting in increased customer retention and satisfaction.
- Oversaw the operations of BFG Media, managing content creation and digital marketing initiatives to boost online presence and brand engagement.
- Directed creative teams at BFG Media, ensuring that content aligned with brand vision and effectively reached the target audience.
- Developed and executed comprehensive marketing campaigns for both BFG Relax and BFG Media, contributing to sustained growth and visibility in their respective markets.
- Collaborated with key stakeholders to implement business strategies and optimize performance across both business units, achieving measurable improvements in revenue and customer engagement.
VOLUNTEER
Your Dreams Project 2024 - JCI Danang
- Supported the communications team and events organized by Your Dreams.
- Contributed to media activities, event promotion, and organizational support to ensure project success.
- Collaborated with team members to manage online and offline communication channels, increasing community awareness and participation.
HEX International HCMC
- Assisted global students during their 14-day exploration of Ho Chi Minh City, providing guidance and media support.
- Supported students in navigating their educational journey and cultural experiences throughout their stay.
- Collaborated closely with the program team to ensure effective communication and smooth execution of events and activities.
19 Train Project 2024 - JCI Danang
- Volunteered as a graphic designer, video editor, and social media manager, contributing creative skills to the project's success.
Thắp Sáng Project 2024 - JCI Danang
- Led design and media efforts for project promotion, enhancing outreach to the target audience.
Volunteer Project "Một Bức Tranh - Nhiều Hy Vọng"
- Supported communication and promotional activities, raising awareness and generating donations for the cause.
Your Dreams Project 2023 - JCI Danang
- Managed communication channels and designed promotional materials to support event outreach.
- Utilized skills in graphic design, video editing, and social media management to enhance engagement.
SKILLS
CERTIFICATION
SAIL: LEAD THE SHIP'S BOW, RIDE THE WAVE'S CREST
Media Support
Organized by: Passerelles Numériques Vietnam
[BBE - CAMPING 2024]
US - NOW - HERE - TOGETHER
Communications Team Leader
Organized by: Be Better Everyday
Glocal Camp - Hue 2024
Assisted in Organizing the Camp
Organized by: Amazing Group
Women Empowerment in Tech: from Campus to Corporate
Media Support
Organized by: Passerelles Numériques Vietnam - See Certification
The 2023 Graduation Ceremony
Media Support
Organized by: Passerelles Numériques Vietnam
Journey to Success 2023
Certification Received
Organized by: Be Better Everyday
YouthSpeak 2023
Official Delegate
Organized by: YouthSpeak Vietnam
See Certification
CLIENTS
